Mass market paperback

Mass market paperback
Книга в (бумажной) обложке для массового рынка.

Краткий толковый словарь по полиграфии. 2010.

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  • mass market paperback — a relatively inexpensive paperbound book, typically measuring about 41/2 × 7 in. (11 × 18 cm), that is distributed on newsstands, in supermarkets, etc., as well as in bookstores. Also, massmarket paperback. Cf. trade paperback. * * * …   Universalium

  • mass market paperback — a relatively inexpensive paperbound book, typically measuring about 41/2 × 7 in. (11 × 18 cm), that is distributed on newsstands, in supermarkets, etc., as well as in bookstores. Also, massmarket paperback. Cf. trade paperback …   Useful english dictionary

  • mass-market — mass .market adj [only before noun] designed for sale to as wide a range of people as possible mass market paperback/novel/film etc ▪ a mass market paperback priced at $8.99 >mass market n …   Dictionary of contemporary English

  • mass-market — mass′ mar′ket adj. 1) cvb bus being a relatively inexpensive book distributed on newsstands, in supermarkets, etc., as well as in bookstores: a mass market paperback[/ex] 2) cvb bus of, pertaining to, or issuing such publications: a mass market… …   From formal English to slang

  • mass-market — mass mar·ket (măsʹmärʹkĭt) adj. Of, relating to, or produced for consumption in large numbers, especially when sold in supermarkets, in drugstores, and at newstands: a mass market paperback. tr.v. mass mar·ket·ed, mass mar·ket·ing, mass mar·kets… …   Universalium

  • mass-market — adjective Date: 1952 1. sold through such retail outlets as supermarkets and drugstores as well as through bookstores < a mass market paperback >; also of, relating to, or publishing mass market materials 2. appealing or sold to a general… …   New Collegiate Dictionary

  • Mass market paperback sale(s)s — Реализация [продажа, сбыт] книг массового ассортимента в мягкой обложке …   Краткий толковый словарь по полиграфии

  • mass-market — ˈ ̷ ̷ ˈ ̷ ̷  ̷ ̷ adjective 1. : being a paperback book with a nominal trim size usually of 4 3/16 x 6 3/4 designed to be sold through non book retail outlets (as supermarkets and drug stores) as well as through bookstores ; also : of, relating to …   Useful english dictionary

  • Mass market — For the form of book binding, see Paperback#Mass market paperback. The mass market is a general business term describing the largest group of consumers for a specified industry product. It is the opposite extreme of the term niche market. General …   Wikipedia

  • mass-market — adj. Mass market is used with these nouns: ↑paperback, ↑retailer …   Collocations dictionary


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